Nathan Beckham co-founded HempLucid, a hemp DTC brand that crossed $30M in annual revenue. He spent a decade building and scaling the business from the ground up — developing deep expertise in customer acquisition, revenue operations, and running lean teams that consistently punch above their weight.

At Deconstraint, Nathan leads business development and growth. His writing focuses on what AI actually means for small business owners — not the hype, but the operational reality of building a business that produces more without adding headcount.